Client
Le Club Leader Price
Timeline
2 Weeks
Campaign Duration
3 months
APP
〰️
DISCOUNT
〰️
WEB3
〰️
AVATAR
〰️
CUSTOM OPTIONS
〰️
SHOPPING
〰️
APP 〰️ DISCOUNT 〰️ WEB3 〰️ AVATAR 〰️ CUSTOM OPTIONS 〰️ SHOPPING 〰️
Web3 x Supermarket = super-real rewards
We developed a mobile app intended for the customers who showed interest in the Web3 by completing a survey. Available through a promo code, this app allowed the customer to select their character among 1,000 avatars representing various objects on sale in Leader Price shops.
Each avatar gave rise to specific advantages: the delivery man entitled its owner to free shipping, the baker allowed for a free kit of food products to bake cakes, the removal man for an access to private destocking, and so on.
⚠️ How is it possible to gamify discounts using Web3 technologies?
Web3 technologies enable greater personalisation of services, and users can modify their choices very easily. With this project, customers could earn and select their avatars, whose appearance was linked to the advantages they provided. The customers had fun while choosing the advantages and discounts that best suited them.
Why? Le Club Leader Price wants to create rewards for the Web3 Community.
